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2017 TECH TOUR – 2 Sessions!
Craig Grant is back and ready to give you a day packed full of great information to help you in your real estate business!
Morning Session – 8:30 a.m. – 11:45 a.m. – Market Like a Rock Star on a Roadies Budget – $59
Afternoon Session – 1:15 p.m. – 4:30 p.m.- Data Security, Risk Management & Tech Safety – $59
Register for both sessions! – $95
Licensed or unlicensed, anyone is welcome to attend!
MORNING SESSION – 8:30 a.m. – 11:45 a.m. (3 hours real estate credit)
Market Like a Rock Star on a Roadies Budget
Today’s consumer have access to more information and tools and are more mobile than ever before which has changed them in many ways. One of the biggest changes is how consumers are affected by marketing and make their business decisions as they are inundated with marketing messages. So for a REALTOR to succeed they need to adapt and change their marketing techniques by making promotions more targeted, personal and visual and leveraging newer platforms including video and social media.
The session “Market Like a Rock Star on a Roadies Budget” will explore how consumers are changing and what marketing techniques & tools you can implement for little or no cost and that require little technical skill or knowledge.
AFTERNOON SESSION – 1:15 p.m. – 4:30 p.m. (3 hours real estate credit)
Data Security, Risk Management & Tech Safety
As part of your professional duties as a REALTOR® you are charged with collecting and storing vital information from your customers/consumers. You also are encouraged to use many technology tools and online resources that open you and your clients up to the risk of viruses, malware, social engineering, identity theft and more. And with today’s consumer being more connected and prepared than ever before, they expect their REALTOR to understand and be proficient with all of the technological advancements. Plus there are many laws, policies and general etiquette items that have to be addressed. This session is intended to help today’s REALTOR® steer themselves and their clients’ through the perilous legal, online and social media world, plus personal and computer safety tips to keep the consumer information stored on their computer devices and in the cloud safe.
Instructed by: Craig Grant, featured speaker for the NAR Tech Edge series. Craig Grant is one of the top technology, marketing & risk management instructors with over 150 speaking engagements around the US each year including sessions for the National Association of REALTORS®, several state conventions and key industry events. It’s easy to see why Craig Grant is known industry wide as “The Real Estate Tech Guru”.